Case Study: ESOMAR - New Corporate Website & Dashboard
A comprehensive solution designed to modernize ESOMAR’s digital presence, uniting content management and data insights in a single, intuitive platform that enhances member engagement and streamlines administrative operations.
ESOMAR
An international association representing the data, research, and insights industry, ESOMAR faced the challenge of maintaining a modern digital presence while managing vast amounts of content and member data. Their legacy systems limited efficiency, making it difficult to deliver timely information and actionable insights to a global community. They sought a unified, secure platform that would enhance member engagement, centralize data management, and provide administrators with clear visibility into performance and operations.
Elevating ESOMAR’s Digital Presence
At dev‑UP, we specialise in building tailored digital infrastructures that empower organisations to engage their communities and streamline internal operations. The ESOMAR corporate website & dashboard project is a perfect example of this: we collaborated closely with ESOMAR to deliver a dual-purpose platform that enhances the user experience for its global membership and arms the management team with decisive operational insights.
Objective
The project had a dual aim:
- Public Experience: Launch a modern, content-rich corporate website that effectively conveys ESOMAR’s value, thought leadership, resources and events to its worldwide network of research and insights professionals.
- Operational Intelligence: Build an integrated, secure dashboard to centralise membership data, content performance and system health replacing fragmented data flows with a unified source of truth that supports timely, data-driven decisions.
Challenge
We faced the challenge of balancing a high-performance public interface with a data-intensive backend. The public-facing part needed to be fast, responsive and easy to update, given ESOMAR’s global reach and content volume. Meanwhile, the dashboard needed to securely collect and present data from multiple systems (e.g., membership trends, event sign-ups, content engagement) in a way that’s intuitive, actionable and supports management’s use of insights.
Solution
Working hand-in-hand with ESOMAR, dev-UP engineered a seamless digital ecosystem:
- Corporate Website: Built on a modern front-end framework for excellent performance across devices, ensuring tens of thousands of content items are easily accessible, well-organised and discoverable.
- Admin Dashboard: A secure, modular interface with real-time analytics, customizable widgets and clear visuals showing membership statistics, content consumption and event registration metrics.
- Unified Platform: This integrated system transforms how ESOMAR presents itself externally and operates internally enabling global engagement, operational clarity and strategic insight.
